[ICO] SOCIALMEDIA.MARKET - Blockchain influencer marketing platform
SocialMedia.Market - the first decentralized ecosystem to discover, create, run and analyze advertising campaigns with social media influencers. Based on blockchain technology, we bring marketing activities between brands and social media bloggers to a whole new level of transparency, safety and interaction.
SocialMedia.Market is the first decentralized ecosystem to plan, create, launch and analyze advertising campaigns among opinion leaders.
The influence of marketing on social networks is growing in popularity among brands and marketers, as one of the most effective promotional tools. SocialMedia.Market solves problems related to the use of this marketing tool, and potentially alters the online advertising industry as a whole.
Under blocking technology, the SocialMedia.market platform will generate marketing relationships between brands and opinion leaders to new levels of interaction, ensuring transparency and security.
SocialMedia.Market is aimed at the Marketing Influence market, which is one of the fastest growing advertising markets today. Analytical reports indicate an increase in almost all indicators related to advertising through opinion leaders (bloggers, vlogers, journalists, etc.). According to recent estimates, with rapid growth over the next five years, this market will turn into an industry with revenues of $ 5-10 billion dollars. Market research shows that 92% of consumers are more likely to trust brand advertising through opinion leaders. In addition, from an ROI point of view, the effect of marketing proves to be more effective than traditional online advertising, and allows brands to have a greater impact on viewers. For this reason, Marketing Influence has become the most effective, long-term marketing strategy.
The SocialMedia.Market platform will create a global marketplace for major advertisers and social networking bloggers, giving them easy and effective interaction tools. SocialMedia.Market will charge a commission from each contract to maintain operational activities and the quality of services provided. The token value will be supported not only through use as a payment method but will also be given the opportunity to participate in a decentralized dispute resolution system, providing additional revenue for the token holder.
The marketing effect is the most profitable advertising channel, every $ 1 invested brings a $ 11.69 profit.
With the growth of time people spend online, advertising campaigns are constantly shifting from traditional marketing to the digital realm.
However, not all effective online campaigns reach the target audience. In recent years, brands and advertising agencies have found that the best results in digital work is working with opinion leaders.
47% of desktop and mobile device owners use ad blocker.
74% of internet users learn about products and services from social networks.
49% of people who decide to buy rely on bloggers' opinions.
59% of companies plan to raise budget for impact marketing next year.
68% of marketers consider finding the right opinion leader the most difficult task.
In a new concept, where marketing influence significantly outweighs other advertising activity on efficiency, and almost 70% of bloggers prefer to work with brands directly, SocialMedia.Market will provide a reliable direct interaction between brands and opinion leaders.
This platform will create a safe and transparent environment in marketing influences. For thousands of opinion leaders and brands around the world, this will open up the opportunity to engage consumers in the most effective way, including the target audience that is needed.
Advantages:
100% secure transactions based on blocking technology;
Availability of use, including for small business and novice bloggers;
Rational cooperation managed by smart contracts
and a decentralized dispute resolution system;
Unconditional results and intelligent planning, operational analysis
and machine learning.
All operations within SocialMedia. Market ecosystems occur through the use of Social Media Token (SMT) Cryptographic Tokens (SMT), which will ensure high service quality and prevent third-party intrusions in processes within the system. Social Media Tokens will create a self-sustaining economy built on the constant interaction between opinion leaders, advertisers and advertising agencies.
Social Media Token will be compatible with ERC20.
15% of the total number of tokens will be released as well to provide the basic functionality of the platform. 5% of the total will be released to partners and consultants (issued after sale of tokens).
Other SMT tokens will not be released.
Token Sale:
Social Media Tokens (SMTs) will be issued as ERC20 compatible tokens. Based on the amount of tokens contributed during both sale phases, 15% more tokens will be issued for platform core functionality and 5% for partners and advisors. This will form the total amount of SMTs ever issued.
Token sale Phase 1
Start date: 21 November 2017 12:00 PM GMT (1:00 PM CET)
End date: 28 November 2017 12:00 PM GMT (1:00 PM CET)
Pre-sale: Will be opened 14 days prior Phase 1. JOIN AND GET BONUSES +30%
Soft cap: 3.000.000 SMTs
Hard cap: 30.000.000 SMTs
Token exchange rate: 1 ETH = 800 SMTs
Minimum contribution amount: 0,01 ETH / 8 SMTs
Maximum contribution amount: unlimited
Contribution methods: ETH, BTC
Bonuses: Day 1 - 10%, Day 2-3 - 7%, Day 4-5 - 5%, Day 6-7 - 3%
After token sale phase 1, all unsold tokens will be added to the token sale phase 2 amount.
Token sale Phase 2
Start date: Q2 2018
End date: TBD
Pre-sale: TBD
Soft cap: 3.000.000 SMTs
Hard cap: 50.000.000 SMTs
Token exchange rate: 1 ETH = 700 SMTs
Minimum contribution amount: 0,01 ETH / 7 SMTs
Maximum contribution amount: limited
Contribution methods: ETH, BTC
Bonuses: TBD
After token sale phase 2, all unsold tokens remaining from both sale phases will be burned
Road Map:
1
SINCE 2015
Еngaged in Influencer Marketing for own projects
2
EARLY 2016
Founded Digital Marketing agency
3
Q2 2017
Created SocialMedia.Market concept
4
7 DEC 2017
TOKEN SALE PHASE 1
5
FEB 2018
LAUNCH OF SOCIALMEDIA.MARKET BETA
6
9 FEB 2018
TOKEN SALE
PHASE 2
Listing on exchanges
7
Q3 2018
PLATFORM RELEASE FOR US, UK, CIS MARKETS
Reach turnover of $10M budgets spent by agencies and brands
8
Q1 - Q2 2019
Brand awareness active phase
WORLDWIDE LAUNCH
9
Q1 2020
Reach turnover of $80M budgets spent by agencies and brands
Team
For more information on SocialMedia.Market please visit the link below:
Website: https://socialmedia.market/
WhitePaper: https://socialmedia.market/assets/pdf/SMM_White-Paper_eng.pdf
Medium: https://medium.com/socialmedia-market
Facebook: https://web.facebook.com/SocialMedia.Market.platform?_rdc=1&_rdr
Twitter: https://twitter.com/SocialMedia_io
Instagram: https://www.instagram.com/socialmedia.io/
Telegram (Eng): https://t.me/joinchat/B3UENkIW3R9A6v_4KnpOZQ
Telegram (Rus): https://t.me/joinchat/B3UENkX8gcVbekGkz3IqNA
Ann: https://bitcointalk.org/index.php?topic=2291309.0
Bounty: https://bitcointalk.org/index.php?topic=2321059.0
Author:
Gugun182: https://bitcointalk.org/index.php?action=profile;u=1268521
Author:
Gugun182: https://bitcointalk.org/index.php?action=profile;u=1268521
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